Vision, mission & strategies
Since its initial public offering in 1999, Telelogic has had a clear-cut goal - to develop into a world-leading software company with a profit margin of 20% by 2004. Over these years, Telelogic has had a well-defined and focused strategy to successively develop and strengthen the company's position in the global marketplace. Market conditions have changed since 1999, and Telelogic has continued to adapt new goals and strategies to weather those changes while keeping its fundamental strategies and core values firmly in place.
Mission
We provide integrated, best-in-class software solutions for Enterprise Lifecycle Management that enable customers to make and implement the right decisions about their products and processes, and then design and build them in the most efficient way.
Vision
To be the clear choice for optimizing Enterprise Lifecycle Management
Strategies
To provide role-based, requirements-driven solutions to help automate the development lifecycle.
Telelogic provides tools that reduce lead-times and improve quality by automating routine tasks so that engineers can focus on the creative aspects of the development process. The goal is to create an all-encompassing tool platform that is based on the user's various roles, and requirements management as a firm, reliable foundation.
To strengthen the respective positions of DOORS, SYNERGY and TAU as the leading and proven state-of-the-art tools in their respective fields.
For a number of years, Telelogic's products have been named as market leaders by independent industry analysts. This is the result of responsiveness to customers' needs and effective utilization of the company's R&D resources. Telelogic will reinforce the market positions for DOORS, SYNERGY, and TAU by continuing to conduct innovative product development in close collaboration with customers.
To target customers requiring extended functionality for large-scale and distributed development challenges.
Telelogic has a leading position as a supplier of solutions for the development of advanced systems and software. The goal is to further strengthen this position. Telelogic provides advanced products that solve complex problems for companies with large-scale development teams that are often geographically dispersed. It is in this type of environment that users can best utilize the products' functionality.
To build strategic relationships with key accounts.
Telelogic's customers are spread throughout the world and require global support. Long-term relationships have been established with Telelogic's key customers, in which these customers receive local support and global coordination.
To invest in strong partnerships to extend our offering and the channels to market.
The proportion of software in products is increasing for most industries, and tools for advanced software development are increasing in demand. Through partnerships with other leading suppliers and system integrators, Telelogic can reach a larger target group while at the same time expanding its product line. During 2003, Telelogic will therefore increase its investments in developing partnerships with leading system integrators and technology suppliers.
To improve the organization's productivity and implement concrete growth strategies in selected areas.
Telelogic implemented a number of restructuring measures during 2001 and 2002 that drastically diminished cost levels. This process will continue during 2003, with the focus on all units achieving their established productivity goals. For the market units that achieve these goals, concrete growth strategies will be implemented during 2003, within the framework of pursuing the continuing ambitious demands for profitability.
To attract and develop individuals with exceptional attitude and skills.
In a company such as Telelogic, the individual employee represents a decisive competitive advantage. Priority is given to constantly improving Telelogic's position as an attractive and stimulating employer, and to retaining expertise and high energy levels throughout the company. This is necessary to safeguard Telelogic's competitive strengths in both the short and long term.
To take an active part in the restructuring of the industry.
The market for systems and software development tools has been subject to substantial consolidation during recent years. Telelogic has played an active part in this trend and will continue to constantly assess various collaborative forms in Europe, the US and Asia.
